Vivek Satya Mitram

Vivek Satya Mitram

Vivek Satya Mitram

Co-founder

Vivek Satya Mitram

Vivek Satya Mitram is a seasoned Brand Strategist with over 20 years of experience in strategic communication, blending media leadership, entrepreneurship, and strategic brand management expertise. Before transitioning to brand strategy a decade ago, Vivek held multiple leadership roles in prominent media outlets, including Press Trust of India, Star News, Sahara, and India News. Notably, he became the youngest TV news channel head in India at 27 and was the youngest journalist to interview Indian Prime Minister Atal Bihari Vajpayee and President APJ Abdul Kalam in 2004.

In his over a decade journalism career, Vivek has been instrumental in the launching of more than half a dozen news channels & media platforms and scaled it to substantial levels and built multi-million dollar business with his unparalled leadership & editorial skills in different roles including Executive Producer, Output Editor, Script-Incharge, Assignment Editor, Managing Editor & Channel Head. He was known as the youngest firebrand TV editor during his media stint and led team of hundreds of journalists, management executives and the technical staff at national level for multiple organisations.   

Vivek is also a prolific entrepreneur, having founded five successful ventures—Image Laundry, AdviceAdda, Content Lab, Voxx, and Bharat Dialogues—across various industries such as brand communication, online consulting, and digital media. His work has been recognised by over 100 leading media outlets, including India Today, Tehelka, Business Standard, Financial Express, Hindustan Times, YourStory, Aaj Tak, Zee News, CNBC and The Times of India. He has been featured on the BBC World Service's flagship show "Business Matters," interviewed by the legendary journalist Roger Hearing.

Vivek's contributions have earned him prestigious accolades, including the REX Karamveer medals, awarded by iCONGO in association with the United Nations, and he was named in Exchange4medias 40 Under 40 Corp Comm in 2021 and the Top 100 Influential Game Changers in PR & Corp Comm in 2022.

Throughout his career, he has produced over 5,000 TV shows, written a web series currently in the making for a renowned production house, and helped more than 50 startups, NGOs, political organisations, and individuals scale their brands across 40 countries, raising crores in funding and growing revenues by 120 crore as a certified brand strategist from MICA. Some of the fast paced startups he served as their Brand Communication Strategist & mentor include WittyFeed, MyOperator, BobbleAI, Winni, Winni Cakes & More, Vitto, Oye!Rickshaw, MemeChat & StartupStory.

Vivek is also a seasoned columnist, regularly contributing to print dailies such as Hindustan, Amar Ujala, and Rajasthan Patrika, where he writes on topics including entrepreneurship, startups, and communication skills.